by Yanik Silver (02/20/2009) Sales copy can make or break your marketing campaign. That’s why it’s so important to ensure that it is as strong and persuasive as possible. The first step, of course, is to get the first draft of the copy down on paper (or computer screen) as quickly as possible. I always Continue Reading
To attempt good copy without having some insight about who, what, where, and why is asking for trouble. If you don’t have a really good idea about what your audience is interested then your attempts to create good copy will fail. Your audience will be able to discern that you have not done your homework Continue Reading
I think it’s a wee bit funny that since I have essentially turned off the TV that I have found and been sucked into another addiction of sorts. Back in August, I think, I joined a group called the Global Alliance. I paid $1,000.00 for a life time membership. And the hype was that I Continue Reading
It’s been awhile since my last post and so much has happened and changed or advanced. For as long as I can remember I have had numbness in my right arm and especially in my fingers and hand as a whole. During this past fall the incidence of such numbness increased. There were several nights Continue Reading
So what am I doing here on MySpace? Well, like many people on MySpace I’m here to network, meet interesting new people, explore all the unknown (to me anyway) of the internet and make new friends. Already I have made some fine connections with new and multi-talented people. I’m also here to learn from more Continue Reading