Tag Archives: Jim Talbott
Readability in Copywriting
Posted on 20. Sep, 2009 by admin.
When you set out to write your copy make sure that, you are addressing the mind of your prospect and understand that you are speaking to their emotional side. We all make our purchasing decisions from an emotional stance. We are looking to solve some pain or increase some pleasure. Isn’t it really the little [...]
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Why Would I Want to be a Copywriter?
Posted on 25. Apr, 2009 by admin.
Copywriting careers are in demand. Why? Because persuasive sales copy draws customers in — and the more customers a business has, the more money they’ll make. So companies pay big bucks for copywriters who can write the kind of sales copy that leave customers wanting more. Most copywriters work on a freelance basis. However, there [...]
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Some Copywriter Rates are Higher than Others
Posted on 23. Apr, 2009 by admin.
The Internet is full of open space that needs to be filled with words. The copywriter is the one who takes on the challenge of filling these pages with relevant information that is catered to the search engines and the clients – both potential and current. Setting copywriter rates will often depend upon the subject [...]
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What’s The Best Way To Become a Copywriter?
Posted on 22. Apr, 2009 by admin.
The best way to become a copywriter is to have it in your heart from an early age. Combine that creative urge with a solid education in language, and an interest in details, and you could be on your way to becoming a copywriter. Of course, you can take some writing courses, especially radio, television [...]
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What is a Copywriter?
Posted on 21. Apr, 2009 by admin.
A copywriter is a specialized writer who works mainly on creating sales oriented messages. The career would fall under the general category of writer, but being a copywriter is different than being a general writer or reporter writer. Copy refers to text in advertisements, especially in the newspaper business, or radio and television. The media [...]
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How to Find Work as a Copywriter
Posted on 19. Apr, 2009 by admin.
Copywriters have been hired for on staff jobs at newspapers, radios, advertising agencies, and in business marketing departments for years and those types of jobs are still available. However, the most common place to find copywriting work today is right on your computer. 95% of all copywriting online is done in a freelance capacity which [...]
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Beware the unethical
Posted on 01. Mar, 2009 by admin.
I think it’s a wee bit funny that since I have essentially turned off the TV that I have found and been sucked into another addiction of sorts. Back in August, I think, I joined a group called the Global Alliance. I paid $1,000.00 for a life time membership. And the hype was that I [...]
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Getting Started in Copywriting~ Part 2
Posted on 01. Mar, 2009 by admin.
In my last post I spoke about a few of the bullet points to developing a mindset geared toward being self employed as a copywriter and making the changes in your life that will help you to be successful. In this post I continue my discussion about the kind of actions that you must take [...]
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Getting Started in Copywriting Part 1
Posted on 01. Mar, 2009 by admin.
Okay, here I go off into the wonderful world of copywriting. I’ve been spending a considerable time reading and collecting materials and trying to figure out where to start. And in the process I have established a collection of bullet points that I need to address while on this journey. I am already a successful [...]