Tag Archives: emotional response to copywriting
Readability in Copywriting
Posted on 20. Sep, 2009 by admin.
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When you set out to write your copy make sure that, you are addressing the mind of your prospect and understand that you are speaking to their emotional side. We all make our purchasing decisions from an emotional stance. We are looking to solve some pain or increase some pleasure. Isn’t it really the little [...]
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Why Would I Want to be a Copywriter?
Posted on 25. Apr, 2009 by admin.
Copywriting careers are in demand. Why? Because persuasive sales copy draws customers in — and the more customers a business has, the more money they’ll make. So companies pay big bucks for copywriters who can write the kind of sales copy that leave customers wanting more. Most copywriters work on a freelance basis. However, there [...]